The Critical Link Between Information Architecture & Conversion Rates
Is your website’s information architecture or user experience damaging conversion rates? Read on to find out how you can improve website design with these easy tools & techniques.
Ayça Ipekcan was the UX Strategist at Yoghurt Digital. Originally from Turkey, she holds a Master of Design from Raffles College, a Bachelor of Architecture from Yeditepe University, and a UX Design Immersive from the General Assembly in Sydney. Previously the UX Designer at Handled App, Ayça is an accomplished digital researcher that loves yoga and being by the water.
Latest posts by Ayca Ipekcan
Is your website’s information architecture or user experience damaging conversion rates? Read on to find out how you can improve website design with these easy tools & techniques.
In terms of conversion rates, the UX and design of your site play huge parts. Use our UX & graphic design checklist to see if you need a website redesign now.